The Ethics of Using Paid Content in Journalism

In the days of yore, you’d sometimes come across a spread in a tabloid that didn’t seem quite right. The typography was off, and the content seemed to make too big a promise: “Revolutionary Formula Lets the Stars Lose Weight without Dieting or Exercise” or “‘My Eyesight is so good I can practically see in the dark,’ Says Amazed Eye Doctor!” When you put on your reading glasses you might have seen the word “advertisement” or &#…