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What Were They Thinking?! Malaysia Airlines Launches a Things to Do Before You Die Contest

in Travel News 343 views

Malaysia Airlines launched an ill-timed bucket list contest this week. (Photo: Thinkstock) There are better ways to rebrand an airline.  On the heels of two catastrophic disasters, Malaysia Airlines launched a contest called “My Ultimate Bucket List” this week. Time magazine was the first to point out that the term “bucket list” is typically used to refer to a list of things someone should do before they die, making it a poor choice of words for an airline tha‚Ķ Continue Reading

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